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Thursday, April 17, 2014

Questions and Process in Persuasive Speech Preparation

A.    Definition:
1.     A speech in which the speaker attempts to reinforce, modify, or change audience members beliefs, attitudes, opinions, values, actions and/or behaviors.
2.     Using language, images and other means of communication to influence people’s attitudes, beliefs, values or actions.
3.     Persuasive speeches must inform
4.     Informative speeches may persuade
B.    Question of Fact
1.     A question that ask whether something is true or false
2.     Is the information accurate and believable
3.     Can the information be trusted as fact
4.     Does the information fit into the audience members concepts of what is factual
5.     Can information be verified
6.     Is it well researched
7.     Is it balanced to the point of confirmation
C.    Question of Value
1.     A question that asks for a subjective evaluation of something’s worth, significance, quality or condition.
2.     Is something good or bad, right or wrong, beautiful or ugly, boring or engaging, funny or serious, and so on…
3.     Qualitative judgments of something’s significance.
4.     “To convince my audience…”
D.   Question of Policy
1.     A question that asks what course of action should be take or how a problem should be solved.
2.     A policy is a plan of action
3.     Policies are flexible and change over time
4.     Policies can state specific viewpoints or stands
5.     Policies may be specific ‘if this, then we do that” plans
6.     Policies reflect larger ethos, pathos, logos, mythos and ethics.
7.     Policies may be the formal doctrines of institutions like governments, organizations, schools, teams, clubs, associations, groups
8.     Most politician persuasion falls under policy
9.     Plan of action.
E.    Private Purpose
1.     What is the reason you are doing this speech?
2.     Need not be revealed but does bring the passion, belief and trust needed for the speech to reach a level of sincerity that the audience will perceive.
F.    Public Purpose
1.     The reason you are willing to reveal to the audience
2.     Reinforces the ethos of the speaker.
3.     Allows for the passion behind the speech topic to be understood in context by the audience.
G.   General Purpose
1.     The overall topic of and reason for the speech
2.     General topic area as background for specific information
H.   Specific Purpose
1.     The public purpose refined into a range that is feasible for the time and environment of the speech.
2.     The exact single point you seek to make during the speech.
3.     The core specific reason for doing the speech.
4.     “To persuade the audience to….”
5.     “To convince my audience to…”
I.      Thesis
1.     The statement you are seeking to prove
2.     Keep it simple and to one specific point
J.     Research: Investigation
1.     The process of researching or experimenting to both prove and disprove you thesis statement.
2.     You are obligated to look at both sides of an issue and test your thesis statement before you can ethically seek to persuade others to accept it as fact.
K.   Conclusion
1.     The result of supported claims cumulatively proving your thesis statement
2.     The restatement of your thesis statement, reviewing your full argument in summarized form
3.     The end of the speech
4.     The tying together of the argument at that end of the speech

Persuasive Speaking Links

Preparing for Your Persuasive Speech, a review


Looking for a checklist for the persuasive speech? Notes for final review?

Test yourself on how much you know and how prepared you are...how much to you know of the material in this unit? Are you ready to master the persuasive speech and the final exam?

This unit includes notes on how to improve your grade, visual aids, specifics of the persuasive speech assignment, as well as an overview of persuasion including designs and concepts. Unit 12 will include additional material of persuasive.

Click "read more" below to review the unit on persuasion, designs and other key concepts...