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Wednesday, December 19, 2012

Media Scrutiny Theatre 2012: Nevada

Nevada Political Ads and other media critiqued 'Mystery Science Theatre' style

Media Scrutiny Theater 2012: Nevada

Friday, October 19, 2012

This ad paid for by Mitt Romney for President
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Click here to watch, listen to and read the critiques of media of all sorts by the staff of NRP's "On The Media"

First published 10-21-12

Fear, Bias and the Ethics of Communication

VI. Tolerance for dissent (how does this apply in today’s health care, war and other debates and are all sides tolerant?)

VII. Bias
A. Bias – the tendency to feel one way or another about anything. Bias changes. May be positive or negative, or neutral in nature. Is a natural state of being and impossible to avoid, but it can be minimized.
1. Prejudice –
a. a subset of prejudice
b. a strong culturally entrenched bias,
c. very difficult to change
d. may be positive or negative
2. Stereotype –
a. communication shorthand that utilizes bias, often reinforced by
Media, community, others


VIII. Truth and Ethics
A. Ethics-
1. The study of human moral conduct
2. Right and wrong in human interaction
B. Absolute Truth- Platonic Truth
Complete and unqualified, truth is objective and without exception. Not open to discussion or interpretation. Black and white. Clear and final.
C. Sophists- Philosophers based loosely on Socrates but who took it to negative lengths by tailoring truth to the audience, patrons, public, paying customers, Many politicians may be Sophists…
D. Relative Truth- Truth is subjective, open to interpretation
E. Aristotelian Truth- Relative Truth, varies by situation and environment, comparative, qualified, open to discussion, not the same for everyone.
F. Dogmatism- Rigidity of Belief. Immovable. Not open to discussion. Religious beliefs are a good and strong example, however Dogmatism is not limited to religion…
G. Narrative Paradigm- Walter Fisher theory for evaluating stories.
1. Narrative Coherence- do stories make sense, do characters act consistently
2. Narrative Fidelity- do stories “ring true”, hit a responsive cord, do we identify


IX. Ethnocentrism- the belief that your cultures, beliefs, ways of doing things are somehow superior to everyone else’s. Does not mean theirs are wrong or have no value, only that yours are better, superior and should supercede all others, Example: US version of Democracy, tolerance in religious beliefs, consumer based society, we are better. We have the best. We are the best. Our way is the right way.

X. Demographics- anything you can put a number to. Identifies tendencies, trends, attitudes, make-up of a group, individual, audience, market or society.
Age- chronological actual age
Gender- Male and female tendencies or psychological (Sex is physiological)
Psychographics
Psychographics- anything else you can put a number to. Group affiliation, income, household income, education level, people in household, visits to fast food, own a car, own a computer, ethnic affiliation, racial identification, church attended and how often, religious affiliation, and so on…


XI. Fear of Speaking
A. Public Speaking is the number two fear of Americans.
B. 85% of Americans have some fear of speaking (others say 100%). 40% of Americans list fear of speaking as number one fear
C. State anxiety is uneasiness caused by a situation.
D. Physiological indicators- body, physical, others can see it, impacts internal
E. Psychological indicators- cognitive congestion, brain freeze, mind, thought
F. Negative Self Talk- self-defeating talk, self-defeating prophesy
G. Cognitive Restructuring- it’s only a class, changing the way you think, think positive
H. Self-fulfilling Prophecy- what you will is likely to happen…

The Next Frontier In TV: English News For Latinos


ABC News President Ben Sherwood (from left), Univision Networks President Cesar Conde and Univision News President Isaac Lee announced the joint venture between ABC News and Univision on May 7 in New York.
Lorenzo Bevilaqua/ABC/AP
ABC News President Ben Sherwood (from left), Univision Networks President Cesar Conde and Univision News President Isaac Lee announced the joint venture between ABC News and Univision on May 7 in New York.
Jorge Ramos has a humbling problem.
He is one of the best-known Hispanics in the U.S. and a respected news anchor for the Univision networks on which millions of Americans routinely rely.
And yet, in Ramos' telling, his 14-year-old son, Nicolas, and his 25-year-old daughter, Paola, don't watch his newscasts.
"They get their information in English," Ramos said. "Their friends don't watch me. Their generation is not watching us in Spanish. So we have to do something."
That something is a new cable news channel, so embryonic that there is no name yet, or a clear sensibility. But it does offer a twist for Univision and Ramos: It's in English.
Univision has been operating for five decades and already commands about three-quarters of the Spanish-speaking television audience in the U.S. across its various broadcast and cable channels, according to Nielsen ratings estimates. On many nights, its ratings beat the major English-language networks. Now it is joining with ABC News to map out an entirely new network to reach Hispanics who prefer English.
"This is a fascinating point in our country's history right now," says Cesar Conde, president of Univision networks.
NBC News is attempting to collaborate as never before with its sister Spanish-language network Telemundo. MundoFox, a Spanish-language network born of a partnership between News Corp.'s Fox International Channels and a Colombian network, made its formal debut this week.
But this joint venture between Univision and ABC is in some ways the most notable effort by any major media outlet to try to capture a greater Hispanic audience at a time when the Hispanic share of the U.S. population is markedly growing.
"Increasingly, we're seeing the influence of Latinos across all fronts in America, from cultural to social, political and of course economic fronts. And that has a number of repercussions," Conde says. "One of the areas that has been underserved is providing a culturally relevant offering for Hispanics in English to complement everything that we're doing on the Spanish-language front."
Conde calls this effort uncharted territory, and ABC decidedly wants to stake its claim. That means a shift in the network's newsroom culture. One notable piece of evidence of that change: Starting this month, all ABC News staffers are being offered free Spanish lessons.
ABC News President Ben Sherwood met with Conde and other Univision executives early last year in anticipation of the 2012 presidential campaign coverage. The partnership started modestly.
"They wondered if Jorge Ramos could participate in some way in an ABC News debate," Sherwood recalls. "The answer to that was, 'Sure, no problem.' "
Bigger plans soon beckoned. Sherwood notes Univision's announcements that it intended to create a series of cable networks, involving news, entertainment and sport, to complement its cluster of existing channels.
"Our idea was let's build the channel of the future aimed at English-speaking Hispanics with culturally relevant programming," Sherwood says. "It's as simple — and as bold — as that."
Officials at the two networks say the formula, still evolving, will incorporate lifestyle programming as well, focusing on entertainment, food, health, music and pop culture.
While Univision executives and journalists laud ABC's traditions in news, Sherwood notes that his network brings an additional element: negotiating muscle. Disney, ABC's parent company, can leverage the indispensability of some of its other cable properties, such as the ESPN networks, to convince cable and satellite television providers to carry the new station.
Millions of Americans rely on Univision anchor Jorge Ramos to tell them about the news, but his children aren't among them. Like many Latinos who've grown up in the U.S., they get their news in English.
EnlargeLynne Sladky/AP
Millions of Americans rely on Univision anchor Jorge Ramos to tell them about the news, but his children aren't among them. Like many Latinos who've grown up in the U.S., they get their news in English.
For ABC, the appeal of working closely with Univision on this project is readily apparent. All three legacy broadcast network divisions lag in attracting Hispanic viewers for their newscasts, even as roughly one in six Americans is Latino. That share is expected to rise, as Hispanics accounted for more than half of the growth of the U.S. population between 2000 and 2010.
Mark Hugo Lopez, associate director of the Pew Hispanic Center, says as immigration to the U.S. from Mexico has slowed, most of that growth occurred among American-born Latinos. They are comfortable moving between media in both languages, he says, or may largely speak English when among friends.
"I think that's what the Univision/ABC News [network] is looking to exploit," Lopez says.
The logic is strong, but the strategy carries its own risks. English-speaking Latinos turn to the same news sources as everyone else, such as existing cable news stations, big newspapers, Yahoo, Twitter and Facebook.
But Spanish-language outlets give greater coverage to stories that affect Latinos directly, including voting rights, immigration and developments in Latin America and the Caribbean.
Lopez points to a 2010 study by the Pew Hispanic Center that found Hispanics who relied on English-language media outlets did not understand nearly as much about that year's census as those who depended on Spanish-language news organizations. English-speaking Latinos, for example, were less likely to realize that authorities could not use the answers provided in the census questionnaires to deport people who are in this country illegally, Lopez said.
"They identify as Hispanic. They call themselves Hispanic," Lopez says, "but they aren't necessarily getting the same sort of news coverage directed specifically to them about being Latino, or about what it means to be Latino."
He says the evidence just doesn't exist yet to prove that the ABC/Univision channel will be a winning concept. The network is expected to first appear on the air sometime in the second quarter of next year. The accompanying English-language website, however, is supposed to make its first appearance sometime this fall.
Ramos says people who prefer English will encounter fuller coverage of issues that affect them in the language in which they're most comfortable.
"Those voices that we hear on a daily basis in Spanish are not being heard in English," Ramos says. "It's time that that starts to happen."



First published 8-15-2012

If only the media asked the right people...but ratings count more.



  • Economists can explain the consequences of policy decisions and inform the public of risks that they might otherwise be unaware of if they just rely on the media and partisan politics.

    That's why it's so troubling that they've been almost entirely excluded from the budgetary debate. Get the full story:http://mm4a.org/UcgO21

    Click LIKE and SHARE to spread the word.
    Economists can explain the consequences of policy decisions and inform the public of risks that they might otherwise be unaware of if they just rely on the media and partisan politics. 

That's why it's so troubling that they've been almost entirely excluded from the budgetary debate. Get the full story: http://mm4a.org/UcgO21

Click LIKE and SHARE to spread the word.