SpongeBob SquarePants
"SpongeBob SquarePants" is going back to work on DirecTV. (Nickelodeon)

Before the coffee. After trying to comprehend why.

The Skinny: A roundup of media stories done in a snarky tone is what we do here at the Morning Fix. Today, though, first and foremost our thoughts and prayers go out to Aurora, Colo. Friday's headlines include news of the incomprehensible shooting at a screening of "The Dark Knight Rises," Viacom and DirecTV reach a deal, and some analysis of Thursday's Emmy nominations.

Daily Dose: Now that Viacom and DirecTV have a deal (see below), some are no doubt wondering what the next big negotiation will be for the satellite broadcaster. It will likely be with CBS, whose agreement with DirecTV is nearing an end. Of course, the Viacom-DirecTV situation was an anomaly and most of these negotiations are done without channels coming down and big public fights.

Tragedy. A gunman shot and killed 12 and wounded dozens of others at a midnight screening of "The Dark Knight Rises" in Aurora, Colo. The gunman turned himself in. Additional coverage from the Denver Post. Movie theaters will no doubt beef up security in the near-term.

We have a deal! SpongeBob and Snooki are coming back to DirecTV. Early Friday morning Viacom reached an agreement to return its cable networks including MTV, Nickelodeon and Comedy Central to satellite broadcaster DirecTV. The channels had been off of DirecTV since July 10 and on Wednesday Viacom said it was walking away from the negotiating table. However, talks resumed Thursday. Both sides are claiming victory. We'll see if consumers won or lost when their next bill comes. Early coverage from the Los Angeles Times and Wall Street Journal.

How far will 'Dark Knight' rise. Warner Bros.' "The Dark Knight Rises" is expected to have one of the biggest openings ever. Estimates range from $150 million to more than $200 million in U.S. box office. However, whether it will conquer the rest of the world remains to be seen. Batman is one of the few franchises that typically has taken in more in domestic box office than overseas. Coverage of the opening of "The Dark Knight Rises" from the Los Angeles Times and Variety.

New leadership at NBC News. There's a new boss at NBC News. Pat Fili-Krushel, a former senior executive at ABC and Time Warner who had been overseeing administrative operations for NBC, has been promoted to chairman of the NBCUniversal News Group. The move puts a layer between the top news executives at NBC, CNBC and MSNBC and NBCUniversal Chief Executive Steve Burke. Fili-Krushel has very little hands-on TV news experience so her appointment left a few people at 30 Rock shaking their heads. However, Burke holds her in high regard. The move is seen as something of a blow to NBC News President Steve Capus, who has had his hands full trying to fix "Today."
More from the Los Angeles Times, New York Times and New York Post.

Working without a net. Hulu Chief Executive Jason Kilar is working without a contract, according to Business Insider. The reason is because Hulu parents Disney,News Corp. and Comcast are negotiating to buy out fourth investor Providence Equity. Apparently that needs to be settled first.
Inside the Los Angeles Times: Scott Collins on the Emmy nominations.

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