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Friday, June 22, 2012

Violent Video Promo for Lincoln Vampire Hunter

"Abraham Lincoln: Vampire Hunter" gets 8-bit treatment on YouTube

How can a studio to interest young moviegoers in "Abraham Lincoln: Vampire Hunter," a supernatural thriller in which the 16th president tackles slavery as well as the undead?

YouTube is a good place to start.

Twentieth Century Fox commissioned two YouTube filmmakers -- Freddie Wong and Brandon Laatsch -- to create a promotion for the film that would grab the attention of Wong and Laatsch's YouTube channel's 3.3 million viewers. The result was "8-Bitham Lincoln: Vampire Hunter," a video that blends the film's premise with a classic, side-scrolling video game setup. To continue reading click on More.

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