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Tuesday, May 15, 2012

Casablanca makes history...the first film to screen on Facebook. Regulating industry content distribution. Yahoo! to promote movies with on-line game. Hollywood relies on film incentives.





Warner Bros. is screening 'Casablanca' for free on Facebook Wednesday night, an industry first.

'Casablanca' to screen on Facebook on Wednesday night

In a first for a Hollywood studio, Warner Bros. is screening its classic 1942 film “Casablanca” for free on Facebook on Wednesday night. While many other studios have rented movies through Facebook since Warner began the practice in March 2011 with “The Dark Knight,” no other film has been screened for free.

The one-night event is intended to help drum up sales for the studio’s deluxe Blu-ray and DVD “Casablanca” collection that was released in March.

More in the LA Times company Town blog.  More..


Univision's David Lawenda makes a presentation to advertisers.

Upfronts 2012: Univision's prime-time ratings grow 7%

 Spanish language media giant Univision Communications touted something that its English-language broadcast rivals can not: prime-time ratings at its flagship TV network, Univision, grew 7% during the current season.

Ratings gains in an era of shrinking TV audiences are uncommon as major broadcasters struggle to maintain their standing. Cable channels, social media and advances in technology, including digital video recorders, continue to nibble away at viewership, particularly among younger audiences. More in the LA Times Company Town Blog:  More.

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A scene from "The Gangster Squad," a Warner Bros. Pictures movie that received a California film tax credit.

Hollywood lobbies to extend state film tax credit through 2018

Amid mounting evidence that rival states are chipping away at California’s movie and TV production business, a coalition of entertainment unions and film industry officials is renewing a push to provide long-term funding for California’s popular film tax credit program.

But the effort faces an uphill challenge in Sacramento, where lawmakers and Gov. Jerry Brown are wrestling with a wider-than expected $16-billion budget deficit.

More in the LA Times Company Town blog.  More..

 


The FCC, under Chairman Julius Genachowski, may decide if over-the-top providers should be regulated.

FCC may decide how over-the-top distributors should be regulated

In a move that could have far-reaching implications for the development of new distribution systems for content, the Federal Communications Commission is considering changing how it defines a multichannel video programming distributor (MVPD).

Currently, MVPDs are considered to be cable and satellite operators such as Comcast Corp. and DirecTV. However, Sky Angel LLC, a company that provides programming much the same way as a cable or satellite operator does, but through the Internet -- in the industry term, "over the top," -- wants the FCC to recognize it as an MVPD.

To continue reading go to the LA Times Company Town Blog.

A "Snow White and the Huntsman" tile from Yahoo's new Movieland online game.

Yahoo's Movieland game for summer films

. Sunnyvale, Calif.-based Internet company Yahoo will attempt to stake a claim on the summer movie season Tuesday with the launch of Movieland, an interactive online game promoting some 35 big-budget films.

Developed with participation from all the major movie studios, Movieland is laid out as a virtual board game, with each square representing a different summer film. Users will be able to watch trailers, answer trivia questions, earn and share online badges, purchase tickets, and win prizes.

More in the LA Times.  More..

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