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Thursday, September 1, 2011

When Communication Really Works

It’s called communication because it is a two-way street – even when only one person is doing the talking, there is someone or more than one person at the other end who is receiving the message. And for communication to really work, it’s not just enough to send out a clear message, you also have to ensure that the correct meaning of the message has been understood by the recipient(s). 

Good communication skills are hard to find, and before you think that you’re a good communicator, let me remind you that it’s not enough just to be linguistically strong and/or have a good voice. 

To be an effective communicator, you must:

·      Know your subject: If you don’t know what you’re supposed to talk or write about, you’re never going to be able to convey the message clearly. It may be the simple act of giving someone instructions – if you don’t know how to do it yourself, no amount of instructing will do the trick. So before you start to communicate, ensure that you know the subject to be communicated well enough to deliver the message. The level of your knowledge depends on how thorough or deep your communication should be. 

·      Know your audience: It’s not enough to just be knowledgeable about the subject, you also need to know the level of receptiveness of your audience. Some people understand when things are put very simply while others expect you to use a certain standard of language in order to be perceived as an expert. Before you begin to communicate, you must know who you’re going to communicate with in order for the communication to be efficient.

·      Know how to tone up/down your subject according to your audience: And once you know both your subject and your audience, if you know how to tone your subject and choose your words according to your audience, you’re well on the way to being the king of communication. For example, you would explain certain things in one way to children and in a completely different way to adults. Even among adults, you would choose your words based on how well you think your audience is likely to understand them. This personalization and customization for a particular audience is what makes communication really effective.
These are the very basic skills of a good communicator – when you know what your message is supposed to be, when you know who the intended recipient is, and when you’re able to adjust the message according to the person who is supposed to receive it, you know you’ve mastered the fine art of communication.  

This guest post is contributed by Anna Miller, who writes on the topic of degrees online . She welcomes your comments at her email id:

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RSA Animate - Changing Education Paradigms

September 1 Classic Star Birthday fro Midnight Refrain Blog

Happy Birthday Yvonne De Carlo

Today's birthday girl! Born in Vancouver, 9/1/1922, her heritage is Scottish-Italian.

By Laura Shaffer

 Yvonne's start in Hollywood was greased by the same showman, Nils Granlund, that got Joan Crawford her entry.  Her big break came inSalome, Where She Danced (1945), and Yvonne did her fair share of sword-and-sandal films, including a major role in Cecil B. DeMille's biblical epic, The Ten Commandments (1956), opposite Charlton Heston.  But her career covered many genres: Adventure, Western, Musical, Noir (the excellent Criss Cross and Brute Force), later successfully moving to TV.  She also had success on stage in Broadway and off-Broadway productions, combining her musical and acting talents, including a production of the opera "Die Fledermaus" at the Hollywood Bowl, and Stephen Sondheim's "Follies".  She published "Yvonne: An Autobiography" in 1987, and her final big screen role was as Aunt Rosa in Sylvester Stallone's 1991 mob comedy, Oscar.  She spent her last years as a resident of the Motion Picture & Television Hospital in Woodland Hills, CA, and left us in 2007.

Where to find out more about communication theory

NASA shuns horror Apollo 18, Steamy "Jiggle" TV is back, changes in media since 9-11, Dish cheers AT&T Lawsuit

From the LA Times Company Town here for the latest entertainment news from the LA Times.

To boldly go where no man has gone before. Normally, the folks at NASA are more than happy to help out Hollywood on its movies that involve outer space. But even NASA has a line, and apparently it is working with Harvey and Bob Weinstein's movie company, The Weinstein Co., whose new film, "Apollo 18," opens this weekend. "Apollo 18" is about a fictional moon mission gone awry. The marketing makes the movie seem like a documentary a la "Blair Witch." NASA had initially said the movie was one of the ones it had consulted on, but now the space agency is backing away. "We never even saw a rough cut," said Bert Ulrich, NASA's liaison for multimedia, film and television collaborations. I've seen the ads, and to be honest, I don't think anyone will confuse "Apollo 18" with a real documentary. But one can also understand why NASA doesn't want to give its seal of approval to a movie that is about a government conspiracy. The Los Angeles Times looks at this latest theatrical moon mission and NASA's thoughts on assisting Hollywood.
Him and me. Gore Verbinski is a deal-breaker for Johnny Depp. Verbinski was set to direct and Jerry Bruckheimer set to produce Walt Disney Co.'s "The Lone Ranger," which would star Depp as Tonto. However, the plug was pulled because Disney got cold feet about the budget. Now a new budget is being submitted, but if Disney wants a change in director, then Depp is walking, according toDeadline Hollywood.
Hulu learns Japanese. Hulu, the popular online video site owned by News Corp., Comcast Corp. and Walt Disney Co., is launching a subscription service in Japan. Also on board in Japan with Hulu is CBS, which until now has steered clear of the company. The deal is Hulu's first international expansion and comes as the company has been actively shopping itself for new owners. Details fromPaid Content and the Los Angeles Times.
See ya! Bob Harper and Hutch Parker, the co-chairmen of New Regency, a boutique film and TV production company based at News Corp.'s 20th Century Fox, are leaving. The move caught Hollywood off guard and comes only a few weeks after the company said it was going to try to reestablish its television brand. More from Deadline Hollywood and Variety.

cahn: I can't. Carl Icahn is picking up his ball and going home. The investor said he was selling the majority of his shares in Lions Gate, the studio he had been trying to take over for three years. Icahn agreed to sell 44.2 million of his shares at $7, which is 7% less than what the stock closed at Tuesday. "We didn't lose on it, but for all the effort we have made, going into another fight wasn't worth it," Icahn told the Los Angeles Times of his battle for Lions Gate. Icahn is moving on to bigger fish, including a takeover effort of bleach maker Clorox. Additional coverage from The Wall Street Journal.
What's cooking. Former Disney Studios chief Dick Cook is looking to raise $625 million to produce and distribute family films. According to Bloomberg, Cook is reaching to out to private equity firms, hedge funds and rich people. Was that who called me last night? Cook is also producing a Jackie Robinson biopic for Legendary Pictures.
Bell goes for gold. Comcast's NBCUniversal has tapped "Today" producer Jim Bell to oversee the company's coverage of the 2012 Summer Olympics in London. Bell got his start at NBC in sports under Dick Ebersol, the legendary producer who left the network in May but is now on board as a consultant. More on NBC's Olympic plans from the New York Times and USA Today.
Steamy TV. With a remake of "Charlie's Angels" and shows about the Playboy Club and Pan Am stewardesses (that's what they were called back then), there will be no shortage of eye candy in the new fall TV season. The Wrap takes a look at what it has dubbed a return of "jiggle TV," a phrase that was often used to describe the shows of the 1970s when the networks figured if we were busy looking at the babes, we wouldn't notice how tacky the shows were.
Remember that whole 'irony is dead' thing? The 10th anniversary of the Sept. 11 terror attacks (and I prefer "Sept. 11" as opposed to "9/11"; we don't write or say "12/7" when referring to that infamous day, we say Dec. 7) is naturally leading to a slew of media specials looking back on that grim Tuesday and how we have changed. But has media changed? Not as much as everyone thought on Sept. 12, 2001, writes Variety columnist Brian Lowry.
Life of O'Reilly. Gawker has a scathing story that makes some pretty serious accusations about Fox News personality Bill O'Reilly. Among the highlights: O'Reilly used his clout to get police in his hometown to do favors on his behalf, including investigating an officer's ties to the Fox host's wife. Gawker has previously posted very negative stories about Fox News Chairman Roger Ailes. A few days before the Gawker story popped, Fox News morning show "Fox & Friends" did a negative story on the site. AdWeek looks at the spat between Gawker and Fox News.
Better call Saul. AMC, the cable network behind critical darlings "Mad Men," "Breaking Bad" and "The Walking Dead" is going through growing pains. Not only is the competition gunning for it, relations with some of its own producers have been full of tension lately. It doesn't help when you're not a deep-pocketed media giant. Vulture looks at how AMC is trying to weather some recent storms.
Photo credit: Seth Perlman/Roberto Pfeil/AP Dish and Sprint cheer Justice Department. The Justice Department's decision to sue to block the proposed $39-billion merger between AT&T and T-Mobile was met with cheers by Dish Network, the satellite television broadcaster that is also one of the largest owners of wireless spectrum in the nation.
"A combined AT&T/T-Mobile would harm consumers by reducing competition and by raising barriers to entry for potential new entrants like Dish Network," the company said in a statement.
Dish Network has spent almost $3 billion acquiring broadband spectrum. The company has been playing coy when asked if it plans to build a wireless business or flip the spectrum. Dish did ask the Federal Communications Commission to give it permission to combine its spectrum, which is seen as a precursor to trying to create a wireless business.
In its statement regarding the Justice Department's actions, Dish said it "believes its own efforts in seeking to enter the wireless broadband market will drive job creation and further stimulate competition and innovation."
Why aren't I on this list? Vanity Fair has released its 2011 New Establishment List. Like most lists purporting to be about who is on the cutting edge and the most powerful in media and technology, there are head scratchers. Just remember, these lists are just done to be talked about and don't really mean anything. That's what I always tell myself.
Inside the Los Angeles Times: John Horn with a preview of the Toronto Film Festival. Without Carl Icahn in hot pursuit, Lions Gate stock drops 7%.
-- Joe Flint
Follow me on Twitter. We'll follow each other, then go to "Shark Night 3D"
From the LA Times Company Town here for the latest entertainment news from the LA Times.