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Lynch Coaching


Thursday, May 5, 2011

Gaming Disc to go the way of VHS and CD's, Don't Mess with the Kennedy's, "Lombardi" Closes on Broadway, NBCUNIVERSAL, the Mighty Thor, Media News

Electronic Arts Chief Executive John Riccitiello on Wednesday said the game publisher is shifting its focus more on digitally distributed games and de-emphasizing its investments in shrink-wrapped games sold at retail stores. 

"Today, we're announcing a big shift," Riccitiello said during the Redwood City, Calif., company's fourth quarter earnings call with analysts. "Over the coming years, we're transforming EA from a packaged goods company to a fully integrated digital entertainment company." 

The announcement is largely symbolic because EA has been gradually ramping up its digital and mobile games business over the last two years. 

EA bought social game developer Playfish in 2009 in a deal valued at $400 million, followed
by a $20-million purchase in October of Chillingo, a mobile games publisher. On Tuesday,
the company announced it had acquired two other mobile game companies, Firemint and
Mobile Post Production, for undisclosed sums.

 "NBCUniversal" is the new corporate preferred style for listing the post-Comcast take over name.
Apparently there are problems you can throw money at. NBC's new parent Comcast Corp. said
Wednesday it would invest an additional $200 million in programming  at the broadcast network,
which has struggled in the ratings for several years. Another $100 million will be added to the
programming budgets of the company's various cable networks. This season, NBC has had very
little to boast about other than the new musical talent show "The Voice" and the legal drama
"Harry's Law." Details of Comcast's spending plans from the Los Angeles Times and the
Associated Press.
No laughing matter. Marvel Studios wanted to make sure that its movie version of "Thor" didn't
turn into an unintentional comedy. Variety takes a look at the risks in bringing Thor to the big screen
and the thin line between serious adventure and satire.
Piracy debate. Barry Diller and Terry Semel, both of whom have been long out of the movie business,
downplayed the threat of piracy to Hollywood at a panel held during Michael Milken's annual
conference. Arguing the other side was WME agent Ari Emanuel. We skipped the panel
because we couldn't understand why a panel about movies featured Diller, Semel and Hollywood
Reporter editor Janice Min and not one executive from a major studio. But that didn't stop
the Wrap editor Sharon Waxman from going and, as expected, even finding a way to take
a dig at Min in their coverage.
Don't mess with the Kennedys. Richard Bradley has penned a long article for Boston magazine
about how protective the Kennedys are of their image. Besides detailing the role of the family
and close friends in derailing the History Network miniseries, Bradley recounts his own experience
on trying to write a book about John Kennedy Jr., with whom he worked with at George magazine.
 It's a good read with a name or two in it you might recognize.
Tony nominations aren't everything, they're the only thing! The Broadway play "Lombardi"
about legendary Green Bay Packer and Washington Redskins head coach
Vince Lombardi is closing down. The play, which got a marketing push by the NFL,
only got one
Tony Award nomination, which Variety cited as a reason for the curtain coming down.
Inside the Los Angeles Times: The TV Academy has a new eight-year, $66-million deal with
ABC, CBS, Fox and NBC and have signed "Survivor" creator Mark Burnett to executive
produce the Emmy Awards on Fox this fall. Laker player Lamar Odom is not digging
 being a reality star with wife Khloe Kardashian.
-- Joe Flint