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Tuesday, April 19, 2011

What to Americans think of Federal budget arguing?


What are Americans thinking about the budget debate in Washington DC? The answer will not surprise you…anger at both sides. Andy Kohut is the president of the Pew Research Center. His non-profit corporation has been polling on the issues of the federal budget. Most of the poll respondents, regardless of political affiliation, gave poor marks to Congress and the White House on the federal budget negotiations. When asked to list one word that describes how they feel the most commonly used was “Ridiculous” , followed by “Disgusting.” In all 84%, or between 8 and 9 out of ten responses were worlds with a negative connotation. The attitude is “fie on both,” with both sides, says Kohut, with Democrats and Republicans, the Tea Party and Obama blamed for not compromising. The Tea Party is most often blamed by Democrats, independents and some moderate Republicans, with Obama and Democrats to blame by Republicans and other independents.

So according to Pew Trust research Jobs and rising prices are a priority over the deficit in polls. The wars we are fighting barely show up, despite their impact on the budget. Libya, while important morally, finds opposition if it means making sacrifices at home. People say we should raise taxes and cut programs. But 64%, between six and seven out of tem Americans say they are opposed to raising taxes when asked only about taxes. When you test specific programs to be cut the public wants cuts but not in areas that impact their particular demographic, income or life style.

The president’s approval is slipping, but could be related to Libya, but could also reflect disillusionment from his own party by those who expected him to tow the line and resist all cuts. These are Gallop numbers, not Pew, so less reliable, however the president of the Pew Trust says his data, still too early to release due to their methodology, confirm the trend.

Reactions to the Medicare Voucher Concept in Paul Ryan’s Republican House Budget by Pew Trust respondents say that most Americans oppose it, not wanting to see any change in Medicare.
It is a Dead on Arrival proposal in a budget which was endorsed by all but four of the Republicans in the US House of Representatives, and could hurt them come election time.

Suds and Vacuums, 

an Advertising Void as 

Soap Operas Get Cancelled


Facing the loss of its soaps, 

Hoover pulls advertising from ABC



Millions of soap opera fans aren't the only ones who had the rug pulled out from under them.
HooverLogoHoover, the vacuum cleaner company, said it was yanking its advertising from Walt Disney Co.-owned ABC after the network's decision last week to sweep two of its three soap operas off its daytime schedule.
"My wife and mother are both passionate viewers of 'All My Children' and 'One Life to Live,' as are many of my colleagues here at Hoover," marketing executive Brian Kirkendall wrote this week on Hoover's Facebook page.
Kirkendall said Hoover would vacuum all of its commercials off ABC by Friday. "We're making every attempt to pull our spots from these programs sooner," he wrote.
Kirkendall was not available Tuesday. The network declined to comment.
Hoover also set up an email address, SaveTheSoaps@hoover.com, to compile email from consumers who are upset about ABC's decision to cancel the two dramas that have been anchors of  ABC's daytime schedule for more than 40 years.
Whether Hoover's campaign is a clever marketing ploy, or simply was a sympathetic voice among a sea of anguished viewers -- it worked.
"Way to go Hoover! You made a fan of me!," wrote one woman on Hoover's Facebook page.
"Hoover, you are by far the best!!! I'm getting a new Hoover this weekend,"  wrote another.
RELATED:
-- Meg James

Apple fighting patent and trademark alleged theft


Apple sues Samsung, citing "blatant copying" of designs
Apple filed a lawsuit against Samsung Electronics, claiming that the latter's Galaxy cellphones and tablet are a "blatant" violation of several patents and trademarks. Apple said Samsung directly copied many iPhone and iPad features. The Wall Street Journal

Blockbuster's future, the future of Indy Theaters, Fall Cable Programs previewed, Hoover pulls ads over soap cancellation, VOD,


After the coffee. Before burning off matzo balls and gefilte fish.

The Skinny: Congratulations to the Los Angeles Times for winning two Pulitzer Prizes. We here at the Morning Fix will overlook being snubbed again and continue to provide you with headlines from around the media world.
Would you like a satellite dish with your DVD? Dish Network, the satellite broadcaster that earlier this month struck a deal to acquire the assets of fading movie-rental chain Blockbuster, will keep more than 500 of its stores open for business. However, the bulk of Blockbuster stores will continue to close. According to the Wall Street Journal, the chain currently has about 1,700 stores.
Upfront time again. The cable networks are already hawking their new fall lineups and programming plans to advertisers, and in a few weeks the broadcast networks will put on their dog-and-pony shows. Advertising Age offers a sneak peek of who is hot and who is not among the big guys. Good luck trying to find a reasonable hotel in New York.
Can the small survive? Independent movie theaters, already challenged by the multiplex at the  mall, are now struggling to embrace technology. Many would like to convert to digital, but the cost of doing so is prohibitive. "Simply put, if you don't make the decision to get on the digital train soon, you will be making the decision to get out of the business," National Assn. of Theater Owners President John Fithian recently said. The Los Angeles Times looks at the challenges facing the little guy struggling to go digital.
In defense of premium VOD. Warner Bros. big shots Jeff Robinov and Kevin Tsujihara talked with Variety about why they think offering consumers movies via video-on-demand just two months after their theatrical premieres won't hurt theater owners. "Generally, movies play four to six weeks -- that's when you get the majority of the collections," said Robinov. The theater owners are not happy.
Hate when that happens. CBS's "60 Minutes" on Sunday aired a story challenging much of Greg Mortenson’s book "Three Cups of Tea." The piece has gotten a lot of attention, but not on the network's own morning show, and that annoyed CBS News President David Rhodes. The New York Post has the scoop on Rhodes' email to the show's staff and other big shots at the network complaining about the lack of coverage and promotion of the "60 Minutes" piece.
That will teach them! Hoover, the vacuum cleaner company and big sponsor of soap operas, is so mad at ABC for cancelling "One Life to Live" and "All My Children" that it is pulling all its advertising from the network. The company is also launching a campaign to try to save the soaps. More about Hoover from the company's Facebook page. Separately, Deadline Hollywood has a nifty back story on the demise of SoapNet -- the cable network launched several years ago to become a second home for the daytime serials and the various plans to rebrand it -- from a company insider. 
Inside the Los Angeles Times: James Rainey on our Pulitzer winners. Ticketmaster is unveiling "dynamic pricing," which is a clever way to say if a concert is not selling out, they will lower the price. Now do something about secondary agencies gobbling up all the tickets before us normal folks can buy them.
-- Joe Flint