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Thursday, April 5, 2012

Three major forms of persuasive speaking


                                               i.     Corresponds to their relative functions
                                             ii.     Speeches addressing attitudes and values
1.     Aimed at forming, reforming or reinforcing what people believe or think they believe
2.     Aimed at forming, reforming or reinforcing how people feel or think they feel about something
3.     Paves the way for speeches urging action
4.     Need to begin with common ground
                                            iii.     Speeches seeking direct response
1.     Goes behind attitude change
2.     Seek individual or Group actions
3.     Provide good reason to overcome caution
                                            iv.     Speeches of contention
1.     May be suitable if audiences are split on a topic
2.     Should target uncommitted listeners
3.     May target reasonable opponents open to change or reform
4.     Use tactful, carefully documented arguments and counter arguments
                                              v.     Speeches that are intended to shock and undermine strongly opposed audiences
1.     Usually a poor choice for action,
2.     But good to start a process of challenge, compromise and change
3.     Use rarely and with caution
4.     Best using Pathos and Mythos
5.     Use of humor should be considered but used carefully

2 comments:

Karen Johnson Com 101-4080 said...

Speeches that use pathos and mythos proofs effectively can get the attention of the audience. The article is a great explanation of persuasive speeches.

Anonymous said...

This post answered some questions, but raised twice as many. I think exaples would be helpful. Hopefully this is in the book as well because of the examples. Still a helpful post though. Thanks!

Rebecca Johnson 4049