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Monday, September 20, 2010


What, no reruns?

Lucille Ball needed a vacation, a summer vacation. She and Desi shut down Desilu Studios and took the time off, forcing the network to come up with an innovative way of keeping her fans happy..the rerun.

Since that time the length of the TV season has been shrinking from 52 to 50 to 36 to 32 to 18 and now as little as 12 episodes a year. The incentive was not so much time off, as it was that reruns pulled ratings without costing any additional money, increasing profits from advertising.

Then came the idea go sell the programs for reuse. First to local affiliates, then to independent stations, then to cable and satellite and eventually for DVD use. At each step of the reason was to profit from the original  product without spending large amounts of money to produce new episodes,

Morning Edition on National public Radio explains that the age of the rerun and back end income for producers and talent, may be drawing to a rapid close.


Click here for the story, both written and audio.

MGM could become an Indian Company

Metro-Goldwyn-Mayer, known to millions of movie fans as MGM, is near bankruptcy after taking on too much debt. But the studio may have a white knight in the form of the Indian media conglomerate Sahara India Pariwar. Published reports say the company is in talks to take over MGM, which was founded in 1924 and produced such classics as the Wizard of Oz and Gone with the Wind. 


The audio story and more on Morning Edition from NPR (click here).

Merger shirt promotion


Wear it like your health insurance depends on it.
(mostly because it does)
The SAG-AFTRA Merger group on FaceBook hits the nail on the head.
the great POLLARDdesign did the logo.
But there is much more goodness over at CafePress.